People Find a Way
My good friend Jim Tour was on Fox Business to discuss recycling rare earth minerals. Take a look!
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The 5 Cs for Startup Business Success
By Dr. Mani Skaria, Ph.D. President & CEO, US Citrus Professor Emeritus at Texas A&M University-Kingsville Production Date: July 06, 2025 With decades of experience in both academia and industry, I’ve had the privilege to mentor, teach, and build enterprises from the ground up. Today, I’ll walk you through the 5 Cs of Startup Business…
Rethinking the Journey of Grapefruit: From Grove to Home
Mani Skaria, PhD Have you ever tasted grapefruit straight from the grove? If you have, you know the difference immediately. Fresh.Vibrant.Full of natural flavor. In the Rio Grande Valley of Texas, grapefruit grows under unique geographic and climatic conditions that give it a distinctive taste and quality. For generations, this region has produced some of the finest…
An Academic Case Study in Captive Service Pricing: Lessons from an Industrial Fan Installation
Insight No. 13 “Price is what you pay. Value is what you get.”—Warren Buffet Author: Mani Skaria, Ph.D.Professor Emeritus, Texas A&M–KingsvillePresident & CEO, US CitrusProduction Date: September 12, 2025 1. Introduction: The Promise of Turnkey Service Industrial installations are expected to deliver both performance and peace of mind. Yet, when service pricing becomes fragmented, even…
Citrus Espaliers: History, Technique, and Application in Citrus Cultivation
Production Date: August 18, 2025 Introduction: What is an Espalier? Espalier, pronounced es-pal-YAY, is the ancient horticultural practice of training fruit trees to grow flat against a structure, such as a wall, trellis, or series of wires. The technique originated with 16th–17th century European master gardeners who sought to grow fruit in confined courtyards, castle…
The Power of Boring: Why It Succeeds and Builds Businesses That Last
Insight No. 12 “The first thing is character, before money or anything else. Money cannot buy it.”— J.P. Morgan Author: Mani Skaria, Ph.D.Professor Emeritus, Texas A&M–KingsvillePresident & CEO, US CitrusProduction Date: September 12, 2025 A Sign That Made Me Think At one of my banks, I noticed a simple sign that said:“Boring helps your business…
A Tree Full of Promise, A Morning Full of Tears
“When a Night Steals the Harvest, but Not the Dream” Mani Skaria, Ph.D. In 2013, this micro-budded Mighty Mini grapefruit tree stood as a living testament to innovation and patience. Just four years old, from a 2009 trial, it bore 169 magnificent fruits — each one nearly a pound or more, golden-skinned and heavy with…
